ELECTRONIC VILLAGE.COM   Term Paper ID:29796 Click to get this paper

Essay Subject: A business proposal for the company.... More...

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Paper Abstract: A business proposal for the company. Marketing of Microsoft Windows-based Personal Computers (PC's) directly to consumers. Primary focus on rapid delivery to meet consumer needs. Marketing strategy focus on Internet-based sales through business to consumer (B2C) model. Market competition. Business goals & strategies. Financial planning. Proforma income statement, balance sheet, cash flow. Paper Introduction: ELECTRONIC VILLAGE.COM: BUSINESS PROPOSAL Introduction Electronic Village.com is new company focusing on the marketing of Microsoft Windows-based personal computers (PCs) directly to consumers. The company acquires products from computer hardware and software manufacturers, and configures complete systems to meet consumer needs. While the company offers stock configured systems for almost instant delivery, the primary marketing focus of the company is on the rapid assembly and delivery of custom configured PC systems to meet specific consumer needs. The marketing strategy of Electronic Village.com focuses on Internet-based sales through a business-to-consumer (B2C) model. B2C information technology makes it possible for organizations to communica Text of the Paper: The entire text of the paper is shown below. However, the text is somewhat scrambled. We want to give you as much information as we possibly can about our papers and essays, but we cannot give them away for free. In the text below you will find that while disordered, many of the phrases are essentially intact. From this text you will be able to get a solid sense of the writing style, the concepts addressed, and the sources used in the research paper. systems to meet consumer needs systems to meet specificconsumer needs The mean that communicationsbetween and organizations and their customers are by shopping cartmanagement tools such as product catalogs and credit competition business goals and strategies and Village com operates in a competitive arena that fartranscends Orange againstall other B C information technology product marketers who target is Dell Computer Other majorplayers in the B in eachproduct group and builds its market position by while each company providesdirect competition for Electronic Village com the point of differentiation betweenDell and contractors Again the approach of Electronic high Dell in contrast produces to order andships the com offers Compaq PCs as eases the problem of coping withchanges in to Dell Dellis a low innovation company while Compaq is competitive advantage over Compaq through its build-to-order business model has an even greater competitiveadvantage over Compaq at both the stock configured PC systems in finished goods inventories Gateway Computer and service areas on the Web site store as well as providing resellerlocations and Web site also provides productinformation their specific needs The company also usestechnology to name Gateway ComputerCountry Store The Country Store business under the name Country Store The company's CountryStore the Products andServices page which highlights current product in either stock configurations or corporate customers Electronic Village com makes good use can access easilyfrom the company's B C Web site The activity and function identified in a product to thecustomer An analysis of competitorsprovides a basis for the value chain have the objective of creating economies ofscale and or theutilization of internal resources Through a coalition isformed This outcome can occur in site The PC Market Since November the opportunities for PC where computer sales are faring better than efficient B C marketing strategy revenues by offering these products through the company's A weak economy in the United States that may heading home computer users through a direct PCs Obtain information directly from all customers as if they arethe company's delivery dates orbillings An important element of the financial statements and pro forma comparison withcompetitors The presentations include Revenue Cost of Goods Sold Gross Profit SG A Expense Current Assets Net Fixed Assets Other Noncurrent Assets Total Assets equity capital Long-termloans from family members will Margin Net Profit Margin Return on Equity Return on Ratio X X Total Debt venture can be successful Windows-based personal computers PCs directly to consumers The company the company is on the rapidassembly and C informationtechnology makes it possible for organizations to purchase products through their Web sites Such is Electronic Village com The major issues addressed in California Because of the B goods to customers located outside of theSouthern California region the B C information technology product marketers maybe The line of computers from high-end servers to low-end low price Compaq markets its productsdirectly to consumers and through emphasize product quality An important while Dell offers both telephoneand Web-based technical support For maintains strategically placed warehousesto assure product availability part on order volume Electronic Village com model Compaq encountersmore difficulties in coping with changes in demand Compaq Again Electronic Village comfollows the Dell thecompany depends on computer hardware manufacturers to develop and while Compaq has a competitive advantage over at a point between Dell and Compaq as promotions provides a highly visible andeasy to use Web site makes it possible for users small business users and homeoffice users Gateway makes good use of technology to allow that customers can access easilyfrom mail order with an additional percent soldvia the Internet and uncluttered Web site The Home site The Electronic Village com Web site office users through the company's B C to its advantage by retaining customer configurations andequipment serial numbers of a product and the creation of a product and movement of aproduct to a comparison of the company'scosts Agreements and coalitions with other companies which involves fewer risks when it occurs through minimum threshold of experiencewithin a logistics anddirect sales to customers for inveterate optimists and fools in all environments market share increase through focusing between stock configured PC systems and pricing strategy Threats A collapse in the demand large competitors Business Goals Strategies Electronic Village are as follows Minimize inventory emphasize build to not assemble PCs for distribution through other resellers Electronic progress of customerprojects and to customer service at competitiveprices Financial Planning The financial planning data forma competitive comparison Pro Forma Pro Forma Balance Sheet Item Cash Equity Total Equity Total Liabilities Equity Pro Forma Cash Flow approximately will be retained in the form of cash Sales in Acct Rec D D Current Ratio com The marketing and financial data presented electronic village com business proposal Introduction Electronic While the company offers stock configured systems marketing strategy of Electronic Village com focuses interactive althoughmany for-profit organizations with B C card processing fororder payment The remainder of this document financial planning Market Competition The physical County California While Electronic Village com may consumersin the Southern California region C PC market are Gateway Computer and Compaq Computer adivision under-pricing competitors Dell also produces a full Dell operation hasgreater similarity to that of Electronic Village Compaq Compaq depends on computer resellers Village comhas greater similarity to that of Dell than finished product directly to purchasers Delivery reliability a reseller incompetition with Compaq's demand The build-to-order business model followed by Dell alsomakes a high innovation company Electronic Village Because of the effectiveness of this business model Dell minimizes operating margin level and the net marginlevel Electronic Village Gateway Computer has a clean uncluttered Web The Web site also provideslinks to software downloads and contacts to customers who desire to purchase computers inbrick for corporate user however the company does its advantage by retaining customer configurations andequipment model is an alternative product-delivery strategy Gateway Computer continues to chain is not a separate profit-center within the Gateway ComputerCompany promotions and whichprovides easy location and access to custom configurationsthrough the company's Web site store Electronic Village com of technology to allow customersto design computer systems value chain for a company identifies the valuechain involves associated costs The sum of the of the costs associated with the activities development of strategies that can either createor preserve a learning economies allowing access to technology reducing coalitions a company'srepositioning occurs more quickly than through internal development the case of rapid technologicalinnovation marketers have been thinon the ground while in strip-mall retail stores Exploit analyst ratings indicating that Increase market share and profitability with B B Web site Gain into the second part of a double-dip recession Loss of marketingstrategy that focuses on the B C model The three customers and heed customers' desires Do not sell best customer To serve clients more company's mission is to deliver highquality the following Pro forma income statement Pro forma Depreciation Operating Income Non Operating Accounts Payable Short-Term Debt Other Current Liabilities Total provide an additional in capital The first year of operation Assets Return on Total Capital Inventory Equity Ratio X X Conclusion acquires products from computer hardware and softwaremanufacturers and configures complete delivery of custom configured PC communicate directly withconsumers The B C model does not necessarily the case ofElectronic Village com whose Web site is characterized the remainder ofthe document are market C marketing strategy followed by the company however Electronic company of necessity must compete market leader in B C PC marketing desktops and hand-held computers Compaq emphasizes low price retail distributors Dell markets itsproducts directly to computer only Thus facet toproduct quality technical support is a product repair however Dell relieson third-party to resellers Both delivery speed anddelivery reliability are generally follows the Dell model With respect toCompaq Electronic Village than does Dell Thebuild-to-order business model at Dell model Compaq has a superior research and development program makeavailable product innovations Dell derives a Dell at the grossmargin level of manufacturing Dell Electronic Village com willmaintain some search function and provides easy location and access tomarketing customers to purchase GatewayComputer products through the Web site through the Web site The customers to designcomputer systems to meet the Web site Gateway operates retail outlets under the percent sold and delivered through the company'sretail storefronts page provides a visible and effective link to makes it possible for a customer topurchase PC systems Web site Thecompany does not target in a database that customers movement of thatproduct to the end user Each the customer represents the total cost of the by activity and function with the comparable costs are upstream ordownstream in the agreements andcoalitions than it does when it occurs through acquisitions firm is greater than the time which is required if at its B C Web Opportunities Exploit sales opportunities in e-commerce on the convenience of reliability of an effective and custom configured PC systems Expand software and peripheral for personal computers in the United States com's mission is to provide high-quality personalcomputers to business and customer order with a less emphasized alternative of stock configured Village com strives to treat communicate to customers any changes in prepared for this business proposalinclude pro forma Income Statement One-Year Item rev Net Receivables Inventories Other Current Assets Total The entrepreneur will contribute in Pro Forma Comparative Comparison Measure Company Industry Gross Profit X X Quick Ratio X X Leverage in the proposalindicate that the Village com is new company focusing on the marketing ofMicrosoft for almost instantdelivery the primary marketing focus of on Internet-based sales through a business-to-consumer B C model B operations do offer consumers thefacility to further develops the business proposalfor location of Electronic Village com is in Santa Ana notfocusing on the marketing of regardless of where the physicallocations of these other of Hewlett-Packard Dell Computer Compaq Computer Compaq produces a full line of computers Dell however emphasizesquality and reliability instead of com than does the Compaqoperation Both Dell and Compaq and channel partnersto provide product support and repairs to that of Compaq Compaq produces to stock and atDell is high but delivery speed depended in B C marketing effort Operating from a more traditional business the company more flexible than com does not control product innovation Rather inventory costs eliminates the finished goods inventory Thus com will function at a comparative advantagelevel site The Welcome page highlights current product product upgrades available on the Web site The Gateway and mortar stores Gateway targets home computer not emphasizethis service for corporate customers serial numbers in a database sell and deliver percent of its computers via Electronic Village com Electronic Village com also has a clean other useful areas on the Web targets home computer users small businessusers and home to meet their specific needs The company alsouses technology separate activities andfunctions involved in the creation costs of all activitiesand functions involved in the and functionsin a company's value chain together with competitive advantage for a company risksand modifying the competitive environment A higher degree of verticalintegration Thetime which is necessary to create the Electronic Village com focuses on outbound new threats seem to appear daily Nevertheless opportunities exist some PC models offer consumers power-price ratios Promote a strategy that develops an optimal balance market share with an aggressive market share to Dell Computer and other essential elements ofthe company's strategy in pursuit of this mission indirectly e g the company will efficiently thecompany developed a job-control system to monitor the PC systems with a high level of balance sheet Pro forma cash flow Pro Expenses Income Before Taxes Income Taxes Net Income After Taxes Current Liabilities Long-Term Debt Total Liabilities Stock will generate an additional in profits of which Turnover X X Days CoGS in Inventory D D Days This document presented a business proposal for ElectronicVillage systems to meet consumer needs systems to meet specificconsumer needs The mean that communicationsbetween and organizations and their customers are by shopping cartmanagement tools such as product catalogs and credit competition business goals and strategies and Village com operates in a competitive arena that fartranscends Orange againstall other B C information technology product marketers who target is Dell Computer Other majorplayers in the B in eachproduct group and builds its market position by while each company providesdirect competition for Electronic Village com the point of differentiation betweenDell and contractors Again the approach of Electronic high Dell in contrast produces to order andships the com offers Compaq PCs as eases the problem of coping withchanges in to Dell Dellis a low innovation company while Compaq is competitive advantage over Compaq through its build-to-order business model has an even greater competitiveadvantage over Compaq at both the stock configured PC systems in finished goods inventories Gateway Computer and service areas on the Web site store as well as providing resellerlocations and Web site also provides productinformation their specific needs The company also usestechnology to name Gateway ComputerCountry Store The Country Store business under the name Country Store The company's CountryStore the Products andServices page which highlights current product in either stock configurations or corporate customers Electronic Village com makes good use can access easilyfrom the company's B C Web site The activity and function identified in a product to thecustomer An analysis of competitorsprovides a basis for the value chain have the objective of creating economies ofscale and or theutilization of internal resources Through a coalition isformed This outcome can occur in site The PC Market Since November the opportunities for PC where computer sales are faring better than efficient B C marketing strategy revenues by offering these products through the company's A weak economy in the United States that may heading home computer users through a direct PCs Obtain information directly from all customers as if they arethe company's delivery dates orbillings An important element of the financial statements and pro forma comparison withcompetitors The presentations include Revenue Cost of Goods Sold Gross Profit SG A Expense Current Assets Net Fixed Assets Other Noncurrent Assets Total Assets equity capital Long-termloans from family members will Margin Net Profit Margin Return on Equity Return on Ratio X X Total Debt venture can be successful Windows-based personal computers PCs directly to consumers The company the company is on the rapidassembly and C informationtechnology makes it possible for organizations to purchase products through their Web sites Such is Electronic Village com The major issues addressed in California Because of the B goods to customers located outside of theSouthern California region the B C information technology product marketers maybe The line of computers from high-end servers to low-end low price Compaq markets its productsdirectly to consumers and through emphasize product quality An important while Dell offers both telephoneand Web-based technical support For maintains strategically placed warehousesto assure product availability part on order volume Electronic Village com model Compaq encountersmore difficulties in coping with changes in demand Compaq Again Electronic Village comfollows the Dell thecompany depends on computer hardware manufacturers to develop and while Compaq has a competitive advantage over at a point between Dell and Compaq as promotions provides a highly visible andeasy to use Web site makes it possible for users small business users and homeoffice users Gateway makes good use of technology to allow that customers can access easilyfrom mail order with an additional percent soldvia the Internet and uncluttered Web site The Home site The Electronic Village com Web site office users through the company's B C to its advantage by retaining customer configurations andequipment serial numbers of a product and the creation of a product and movement of aproduct to a comparison of the company'scosts Agreements and coalitions with other companies which involves fewer risks when it occurs through minimum threshold of experiencewithin a logistics anddirect sales to customers for inveterate optimists and fools in all environments market share increase through focusing between stock configured PC systems and pricing strategy Threats A collapse in the demand large competitors Business Goals Strategies Electronic Village are as follows Minimize inventory emphasize build to not assemble PCs for distribution through other resellers Electronic progress of customerprojects and to customer service at competitiveprices Financial Planning The financial planning data forma competitive comparison Pro Forma Pro Forma Balance Sheet Item Cash Equity Total Equity Total Liabilities Equity Pro Forma Cash Flow approximately will be retained in the form of cash Sales in Acct Rec D D Current Ratio com The marketing and financial data presented If this paper is not what you are looking for, you can search again: Search for: or Click here to request an essay written just for you.